16th February 2026
Market Movement Monday - Are We in a Buyer’s Market or a Seller’s Market?
It’s one of the most common questions we’re being asked across our branches right now:
“Is this a buyer’s market or a seller’s market?”
The honest answer? It depends where you’re standing, and more importantly, where in Essex or Suffolk you’re looking.
At Boydens, we’ve been guiding buyers and sellers through shifting markets since 1966. Markets change. Headlines fluctuate. Confidence rises and falls. But property is always local, and that’s where clarity lives.
What Actually Defines a Buyer’s or Seller’s Market?
Before we look locally, here’s what those terms really mean:
🏠 A Seller’s Market
- More buyers than available properties
- Strong competition
- Faster sales
- Upward pressure on prices
🔑 A Buyer’s Market
- More properties than active buyers
- Longer time on market
- More negotiation
- Greater choice
Most markets are rarely one or the other in pure form. What we often see instead is a balanced market with pockets of strength.
And that’s exactly what’s happening right now.
What We’re Seeing Across Essex & Suffolk
Across Colchester, Chelmsford, Sudbury, Frinton and the surrounding villages, stock levels have increased compared to the ultra-competitive post-pandemic years.
That’s important.
For the first time in a while, buyers have:
- More choice
- More time to think
- Greater negotiating confidence
At face value, that sounds like a buyer’s market.
But here’s where it gets interesting.
Well-presented, realistically priced homes are still:
- Generating strong early interest
- Securing viewings quickly
- Agreeing sales within sensible timeframes
In other words, quality stock still sells.
So… Who Has the Power?
For Buyers
If you’re buying, you’re in a stronger position than you were 2–3 years ago.
You can:
- Compare multiple properties
- Negotiate more confidently
- Avoid rushed decisions
Mortgage rates have stabilised compared to the volatility we saw previously, and buyer confidence has improved steadily. First-time buyers, in particular, are returning to the market in healthy numbers across Essex.
For buyers, this is a window of opportunity, but not a fire sale.
For Sellers
If you’re selling, this is where strategy matters.
We’re no longer in a market where you can:
- Overprice and “test the waters”
- Assume a queue around the block
- Rely on rising values to fix poor positioning
The first 14 days on the market are critical.
Properties that launch at the right price, with strong marketing and professional photography, are still performing extremely well across our towns.
Properties that start too high?
They sit.
They reduce.
They chase the market down.
The difference isn’t the market. It’s the strategy.
Micro-Markets Matter More Than Headlines
National headlines often paint a dramatic picture, either boom or bust.
But here’s what really matters:
- Family homes near strong schools in Chelmsford are still in high demand.
- Coastal homes in Frinton continue to attract lifestyle buyers.
- Character properties in Sudbury remain desirable.
- Commuter-friendly locations like Kelvedon hold steady appeal.
Some price brackets are competitive. Some property types are moving slower.
That doesn’t make it a buyer’s or seller’s market universally, it makes it local and nuanced.
And that’s where experienced guidance makes the difference.
The Psychology of Today’s Market
We’re currently in what we’d call a CONFIDENCE-SENSITIVE MARKET.
Buyers are motivated — but cautious.
Sellers are willing — but realistic.
This is actually healthy.
It creates:
- Fewer inflated prices
- More sustainable agreed values
- More stable transactions
And stability is good for everyone.
The Key Question Isn’t “Who Has the Power?”
The better question is:
Are you positioned correctly for this market?
If you’re a seller:
- Is your price aligned with current demand?
- Does your marketing stand out?
- Are you working with agents who know the micro-market?
If you’re a buyer:
- Are you financially prepared?
- Do you understand true value?
- Are you ready to move when the right property appears?
Success right now isn’t about luck. It’s about preparation and local insight.
So… Where Are We?
Across Essex and Suffolk, we would describe the current climate as:
👉 A balanced market leaning slightly towards buyers, but rewarding well-prepared sellers.
That’s not dramatic. But it is realistic.
And realistic markets are often the best ones to move in.
If you’re wondering whether now is the right time to buy or sell in Colchester, Chelmsford, Sudbury, Frinton or Kelvedon, speak to a team who truly understands your local market.
We’re family-run.
We’re established since 1966.
And we’re here for the long term, just like your next move.
📞 Thinking of making a move?
Book a free, no-obligation valuation or have a conversation with your local Boydens branch today. Let’s talk about what this market means for you.