Bt Paul Buck, Director of Sales and Lettings

Boosting Estate Agency Success: Why Staff Training is Key

Today I woke at an ungodly hour to take a five hour drive (the joys of electric cars!!) up north for our quarterly Agent Rainmaker meeting. I do this every quarter as it is important that I continue to professionally development myself so that I am able to develop those in the teams that I manage.

So whilst sitting in the services waiting for my car to charge, I wanted to take a moment to dive into a topic close to my heart: the absolute game-changer that is staff training in the estate agency world.

At Boydens Estate Agents, we've made it our mission to ensure our team is not just good but OUTSTANDING. And you know what? Over 80% of our sales and lettings staff not just good, they're professionally qualified. Very soon this will be 100%

Now, why does this matter so much?

Rock-Solid Competence: Picture this: You're about to make one of the biggest decisions of your life—buying or selling/letting or renting a property. Who do you want in your corner? Someone who's just winging it or someone who knows their stuff inside out? That's why our teams don't just know their stuff; they're masters of it.

We are not afraid of complexity: Real estate ain't for the faint-hearted, I know this having been in the industry for nearly 25 years now. There are contracts to navigate, and market trends to stay on top of, not to mention the seemingly constant changes in legislation. But you know what? Our team eats complexity for breakfast. With their professional qualifications and experience, they tackle challenges head-on, making the seemingly impossible look like a walk in the park.

Trust, Trust, Trust: Let's talk trust. When you're dealing with something as personal as your home, trust isn't just nice to have—it's non-negotiable. When clients see that our team is stacked with pros who've got the certifications to back up their expertise, trust comes naturally. They know we've got their backs, and that's priceless.

Innovation Station: We're not about resting on our laurels. The real estate game is always changing, and we're here for it. With our teams constantly developing through training, we're not just keeping up with the latest trends; we're setting them. From tech innovations to out-of-the-box marketing strategies, we're all about staying ahead of the curve.

Career Growth Galore: At Boydens Estate Agents, we don't just hire staff; we invest in them. Because here's the thing: When our team grows, we all win. That's why we've got programs in place to nurture talent, foster leadership skills, and pave the way for career advancement. Because when you're part of our family, the sky's the limit.

So, there you have it. Staff training isn't just a nice-to-have in the estate agency world; it's a must-have. And at Boydens we're not just ticking boxes; we're setting the standard.

Now to unplug the car for the second time and continue my journey north!